How is the business going to grow and what is the role of marketing in delivering that growth? Strategy is as much about what you're not going to do as it is about the stuff you will.
What is your media strategy and how does that ladder into your marketing and business goals? I'll help you translate your strategy into a media lay down that deliver on objectives.
Who can tell us if our marketing is working? We'll help you figure out what is and isn't working as well as identifying any blockers to answering that questions.